When it comes to video games and consoles only a handful of
names appear over and over. Thus including: Sony, Microsoft, and Nintendo.
Though the future of video games keep growing, the industry is starting to make
financial cuts. I believe that Nintendo falls into the Dog category of the BCG.
I say this because Nintendo has been around for a long time, and has not been
as expensive as either Microsoft or Sony. Nintendo has said it won't cut prices
on its $250 Wii this year, it is expected to do so indirectly by bundling games
with the console. The Sony PlayStation falls under the Stars category, because
it has been one of the top game systems. Though it is popular Sony is
expected to cut the price on its PS3 by about $100 this year trying to get more customers. The Microsoft
Xbox is also growing very rapidly and is not as pricey as any of the other
gaming products. The Xbox is not looking to make a cut on its system which is at about $300 now. In overall I believe that ever since Mobile games have started developing for both Android and I phones they have taken quite a turn, making all the previous systems look like they are going down in market. Some people like myself only follow up with the technology so much, and just choose to stay with what we have now.
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